There’s apparently a story in today’s Wall Street Journal about corporations hiring bloggers to enhance PR and marketing initiatives. The blurb I received read:
Although blogging frequently is regarded as a leisurely avocation, many businesses are adding blogs to their public relations arsenal, and hiring staff bloggers to write and edit them.
Obviously, I’m a big fan […]

Yahoo! has introduced an interesting solution to the search landscape. It’s called Yahoo Mindset.
The gist of it is that users can customize their search results between Shopping and Researching.

Google launched a similar personalization beta over a year ago that never really caught people’s imagination. Therefore, it’ll be interesting to see if Yahoo! Mindset will succeed.
For […]

Kudos to Royal Dutch Shell, Microsoft and Siemens. All three are now utilizing e-mail newsletters to market to potential employees and former applicants.
Click here to checkout the feature on Workforce.com.
The story says, "With labor markets getting tighter,
they’re building their talent pools so that candidates will be waiting
in the wings when it’s time to hire."
Why […]

This came in from Dave McClure, marketing director at SimplyHired (nice guy, by the way):

i’m still a bit skeptical tho joel — how does .jobs help employers
more than a www.company.com/jobs subdirectory, or an RSS feed of their
job listings?
i guess it helps discoverability a bit (and it might make our
efforts at SimplyHired.com easier), but if it’s […]

If you read this blog with any consistency, you know that I write about the .jobs domain
quite a bit. In short, I think it has incredible potential to change
online recruitment as we know it.

That said, I’m happy to report that the .jobs team has retained
me as a special consultant. I will help with the marketing […]

Most marketers know who Seth Godin is. A former Yahoo! exec, he’s a top author on topics such as new media marketing and the Internet. And he’s released an e-book I thought had a lot of relevancy to the HR industry and online recruitment.
In it, Godin says, "A Web site must do at least one […]

EBay continues to quietly expand its presence in the online classifieds market. Already owning 25 percent of newspaper-killer Craigslist and launching Kijiji overseas, eBay has just acquired two players in the European market.
According to InformationWeek:
EBay Inc. has acquired two European classified ads sites, a
continuation of the online auction company’s international expansion.
The online auction company said […]