Archive for June, 2005

heeere’s .jobs

June 19th, 2005

The wait is over. The .jobs domain is a reality.

With the official launch taking place at the annual SHRM Conference today, it is a time of great optimism - and at the same time a day of great skepticism - in the online recruitment community. (My fear is the largest percentage resides in the "Huh?" […]

google puts paypal in its crosshairs

June 18th, 2005

From a recent Wall Street Journal article:

Google
Inc. this year plans to offer an electronic-payment service that could
help the Internet-search company diversify its revenue and may heighten
competition with eBay Inc.’s PayPal unit, according to people familiar with the matter.

This news comes on the heels of my recent micropayments article last week.
There’s been a lot of speculation […]

oodle advertising online job search

June 17th, 2005

Pretty much every job board under the sun utilizes Google’s pay-per-click advertising solution. However, until now, there has been no evidence of the vertical job search sites following suit.
Oodle’s broken the mold by advertising (see image). Promotion on this level is a significant cost - especially for a free service.
Makes you wonder how much […]

winds of change in online recruitment

June 17th, 2005

The winds of change are always blowing on the Web. But for companies in the online recruitment space, a storm is coming.
Ten years ago, the spotlight was bright on up-and-coming job sites. Since then, most have vanished while three major players arose from the ashes - Monster, HotJobs and CareerBuilder.
Their dominance will be short-lived. With […]

google to provide job listings search soon?

June 15th, 2005

This is from a recent article in RedHerring. Althoug a lot of the Google talk about entry  into the classified listings game is unverified, this is huge news.
I’ve talked about Google offering search for job listings, a la Indeed or SimplyHired, for awhile, and I am unwavering in believing it will happen.
However, seeing it […]

“good enough” mentality in online recruitment

June 15th, 2005

Seth Godin has a brilliant post today on what he calls "The Seduction of ‘Good Enough.’" Read it.
The idea is that human beings strive for "good enough" solutions as opposed to achieving ideal success. Godin says:

Here are my two big ideas to start:
1. Humans tend to work on a problem until they get a good […]

employer pay-per-click advertising examples

June 14th, 2005

I frequently get asked about who are some employers taking advantage of the pay-per-click advertising solutions from Google and Yahoo!
Here is a brief sampling:

Click here for another example.
These are all pay-per-click ads on Google, but you’ll see similar ads on Yahoo!
I love the playful language Google uses. We can’t hire smart people fast enough is […]

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