I contributed a guest blog on ERExchange today about HotJobs’ new sponsored advertising on job search results. Check it out here.
Just thinking about the money Google would make from offering vertical search of classified listings and driving revenue via pay-per-click advertising is mind-boggling.
HotJobs’ latest offering gives us a glimpse into what the future might look like for vertical job search.
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July 5th, 2005 at 6:43 am
It’s great to see a major job board, hotjobs, innovate. Seismic shifts in online recruitment business models are rare … and, hotjobs is shaking things up.
Its pay-for-performance model is ideally suited to vertical search and job aggregation.
July 5th, 2005 at 3:11 pm
If you like the concept check out http://www.worldwidejobs.de and try a search(e.g. “Product Manager” – First results with company logos are paying customers – results below are jobs found on employer websites). worldwidejobs has offered “Premium Placements” since early 2004 and international sites will follow pretty soon.