ready or not, here comes google classifieds

Tue, Oct 25, 2005

Big news kids. A lot of hard evidence is starting to point to Google launching a service allegedly called Google Base that will allow users to post classifieds for free.

Let’s connect the dots.

1. This week, someone came across a new Google URL, base.google.com. Although the URL is currently gone, a screen shot was captured.

Click here to see Google Base.

According to the page:

"Google Base is
Google’s database into which you can add all types of content. We’ll
host your content and make it searchable online for free."

• Description of your party planning service
• Articles on current events from your website
• Listing of your used car for sale
• Database of protein structures

2. Next. a screen shot was captured showing the ability to list real estate. Click here for the real estate submission form.

No definitive examples of job postings being part of this service, but if used cars and real estate are part of it, then I’m bettin’ the farm that all classifieds will be included.

3. Lastly, Bambi Francisco of MarketWatch declared that Google would be launching a classified listing service today.

This is particularly interesting because Google seems to be saying, "Screw scraping content from all the online classified providers. We’ll empower our own users to dictate the content that’s on Google and manage the whole process themselves."

If they launch job listings, how long will it take employers to jump the Good Ship Monster and list their openings on Google and leverage the power of the world’s most powerful information provider … for FREE?

This should be very big, boys and girls.

This post was written by:

Joel Cheesman - who has written 1254 posts on Cheezhead.

One of the most widely-read bloggers on emerging recruitment issues in the world. Accomplishments include being named Recruiting.com’s Best Technology Recruitment Blog and Best Recruiting Blog. Joel's been featured in Fast Company magazine, BusinessWeek Magazine, Resumes for Dummies, U.S. News & World Report, The Wall Street Journal and more. Plug into Joel via Twitter, MySpace, Facebook, iTunes, YouTube or Flickr.

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2 Comments For This Post

Marketing Headhunter Says:
October 26th, 2005 at 11:11 am

Well, you certainly predicted it. I think you also made a very good point a while back that Monster’s greatest differentiator is its database of 24 million resumes.

Q: Google will certainly help candidates discover employers’ jobs more easily — but will it ever help employers discover relevant candidates more easily?

A: Not unless candidates take to posting their resumes online.

Joel Says:
October 26th, 2005 at 11:46 am

Follow the money.

I can’t see a lot of quality candidates spending money on advertising themselves on Google … or many candidates at all, for that matter.

And for that reason, I don’t see Google diving into such an endeavor.

Marketing Headhunter Says:
October 26th, 2005 at 11:11 am
Well, you certainly predicted it. I think you also made a very good point a while back that Monster’s greatest differentiator is its database of 24 million resumes.

Q: Google will certainly help candidates discover employers’ jobs more easily — but will it ever help employers discover relevant candidates more easily?

A: Not unless candidates take to posting their resumes online.
Joel Says:
October 26th, 2005 at 11:46 am
Follow the money.

I can’t see a lot of quality candidates spending money on advertising themselves on Google … or many candidates at all, for that matter.

And for that reason, I don’t see Google diving into such an endeavor.

1 Trackbacks For This Post

Hire Calling Says:
October 26th, 2005 at 3:13 pm
Cheesman on Google

Joel emailed me yesterday with a link to his posting about Google Base. (A few hours later, the story was everywhere - when Google sneezes, the blogosphere catches a cold.)

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