Archive for May, 2006

google testing new ad layout (or time to put more effort into your organic rankings)

May 24th, 2006

It’s not the best pic in the world, but Google is apparently testing a new results page. The new look has two ads at the top, four on the bottom, and (surprisingly) none on the righthand side.
My guess is they’re testing click-through rates for this look-and-feel vs. the norm. Also, by limiting the number of […]

where do employees go online?

May 24th, 2006

EMarketer reports on a study from Websense entitled Where Do Workers Go Online ? The study looks at where employees say they go vs. what the IT department says.
For example, 26 percent of employees say they visit job related sites while at work. However, the IT department says 44 percent have used the Web at […]

google adding video to arsenal for adwords’ content network

May 23rd, 2006

I love this on so many levels.
According to Inside Adwords, the official blog, Google is now offering the option for advertisers to create targeted video campaigns to place on Adwords‘ content network. You know, those ads you see on sites saying, “Ads by Gooooogle”:
First, as with all AdWords ad formats, video ads will compete for […]

would you like employment with your hot cup o’ soccer and crumpets?

May 23rd, 2006

At least one UK job site, Accountant Careers.co.uk, is taking advantage of the global phenomenon that is soccer, football, or whatever your country-of-choice calls it. (Apparently, there’s some sort of big World Cup someting-or-other getting ready to happen. Excuse my American-centric awareness, or lack thereof.)
Checkout their Flash-based game here. Be sure to turn down your […]

the rising cost of gasoline

May 23rd, 2006

jolly good … google base ist ein berliner, cheers!

May 23rd, 2006

Search Engine Watch reports Google Base is now live in the UK and Germany. The UK version is at http://www.google.co.uk/base/ and the German version is at http://www.google.de/base/.

hotjobs: yahoo!’s red-headed stepchild

May 22nd, 2006

According to HitWise, HotJobs fails to make Yahoo!’s Top 20 most popular Y! domains. Read into this however you wish.

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