According to MuniWireless, the city of Portland, Ore. is getting free WiFi, thanks to Microsoft. Google is following a similar strategy, already giving free WiFi to the city of Mountain View, Calif. This is clearly a trend that will continue, as free WiFi means a loyal userbase and more eyeballs for ads. So why aren’t newspapers following [...]
Continue reading...14. November 2006
Did you know Google has a focused effort on educating (and selling) the employment space specifically on the benefits of their advertising solutions? Yeah, most don’t. I sat down with the Googler in charge of spearheading this initiative, account executive Jason Katcher, at Kennedy last week. (2:45 mins.) Click here to download the current Google PowerPoint [...]
Continue reading...14. November 2006
Kudos to SimplyHired for embracing Web 2.0 via their own MySpace page and a well done employment video. Golly, I sure hope they’ll let me be their friend. SimplyHired RecruitingAdd to My Profile | More Videos JobCentral is the only other board I know that is seriously attempting to leverage MySpace. Know of any others?
Continue reading...14. November 2006
One of the things I hope to bring to the search engine optimization (SEO) industry via Oaseo’s blog is a greater connection between job seeker and employer. Video, I suspect, is a great way to do that. I recently sat down with Sage Lewis of SageRock, a small, Akron, Ohio-based SEO firm. We talked about a [...]
Continue reading...12. November 2006
It’s safe to say that Simply Hired’s stock rose quite a bit in my book this past week at the Kennedy Conference. In the midst of attending their small, intimate after hours event in Manhattan and the after after hours dinner on the first night, I was able to connect with their staff in a manner [...]
Continue reading...12. November 2006
Print bedmate CareerBuilder can chill out in light of Google’s recent deal with 50 of the country’s most popular newspapers. A trusted source informs me Google AdWords won’t begin showing up in classified sections or any other form of employment-related print advertising. Money - or lack thereof - tends to change minds though, doesn’t it?
Continue reading...9. November 2006
If you’re not at Kennedy this week, you’re missing out on a lot of fun. Here are a few pics from the first few days. Kennedy Conference - 2006
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15. November 2006
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