Google is on a quest to take ample share of the desktop market from Microsoft and the portal market from Yahoo!. No surprise there.
Case in point: A growing number of Googlers are utilizing the site’s customized homepage solution. The portal-style page lets users pick and choose what content they want to have desktop access to.
Additionally, Google enables services outside of their offerings to provide content. These are called gadgets.
Not surprisingly, few job sites have taken advantage of this option. (Surprisingly, Monster Worldwide has.)
Usual savvy suspects like Indeed and Jobster are represented as well.
Is your job site listed?
If not, adding a gadget isn’t too difficult for semi-experienced programmers. After creation, your marketing department can promote this option to your users, which in turn potentially puts your job content on a growing number of desktops.
And did I mention this is free?
Popularity: 2% [?]
December 6th, 2006 at 12:53 pm
Wow, google is really breaking new ground with this “custom portal design” homepage for users. I think excite, lycos and yahoo were doing this in 1998 or was it 1999? Very innovative. The gadgets seem like a stupid idea though. Does google not know that when vista launches to the general public that there is a “gadget” application that sits on your desktop? Basically you can see a calendar, weather, rss feeds, news highlights, etc… And apple has widgets/gadgets built in to OS-X and has for some years now. All of this without having to open a web browser and go to google? I’m not sure where the “innovation” is here. Looks like 1999 all over again. I’m a developer and would be far more inclined to develop a widget/gadget for a REAL desktop (OS) than one for google.