job board heads sound-off on economy, future
September 11th, 2007
Unless you’ve been under a rock or too depressed over Britney’s “comeback,” you know the economy is having some challenges. And in the employment space, bad economy equals bad news for most.
Although no one’s calling this 2001 all over again, I thought it would be interesting to get a take from some industry heads who survived the last downturn.
1. Steven Rothberg, College Recruiter
… the economy today is far stronger for virtually all than it was during the 2001-2004 recession. Unemployment rates are near historical lows, employment rates are near historical highs, and the opportunities for gainful self-employment are unparalleled. Today, few employers would consider the war when deciding whether to hire people and that will only improve as we begin the process of withdrawing our troops [likely 2008]. The slight cooling off in the market is probably a good thing for the job board business. Although some employers are laying off and others aren’t hiring as any people so some short-term sales are being lost or delayed, the reality is that we don’t want to go back to the red hot labor market of 1999 … more of [employers’] money is likely to come [job sites’] way rather than to executive recruiters or other more expensive methods which aren’t warranted when less expensive alternatives like job boards are likely to work at least as well.
2. Doug Geinzer, Recruiting Nevada
… mass layoffs will put tremendous stress on job board owners as the market quickly shifts from a jobseeker market to an employer market and the employers are no longer motivated to advertise as much as they once did. A significant slow down will allow the strong to get stronger. Quality job boards will leverage themselves and take more of a market share from newspaper, while inexperienced job boards will either go out of business or will be acquired by others.
3. Joe Stubblebine, JobCircle
I’m concerned with the US economy … employment seems generally stagnant recently. Certain skilled areas like mid-level technology and healthcare are generally recession-proof, but the impact on the overall employment numbers in the next 2-3 years will be interesting to watch. The job boards that simply hide behind their web site but don’t embrace the human element of the transaction will suffer. I don’t foresee a huge fundamental shift to the traditional post/resume job board search model in the next 5 years, but obviously web 2.0 ideas like blogs, discussions groups, tagging, video, filtering, voice, mobile phone, and other cool bells and whistles will help enhance connectivity and efficiency of job boards.
4. Aaron Matos, Jobing
… the economy is in a bit of flux. With the challenges in the debt markets and real estate, we’re beginning to see the trickle down
effects in other parts of the economy. Eventually, we’ll enter a full blown ‘real’ recession - it’s just a matter of when that happens. If the economy slips, it’s both good and bad news for job boards. First, it’s good because there are still over $4 billion in newspaper classifieds that will feel much more pressure in a poor economy (1/2 of recruitment advertising). Newspapers have been going down in what has been a good economy, the next recession will see an accelerated decline in print and transition to online services. A challenging economy will also put pressure on job boards, especially sites that may not be delivering quality candidates. If the economy slips, quality return on investment will become key as employers cut back to one or two primary recruitment advertising sources.
5. Eric Shannon, LatPro
I think the underlying trends from newspaper to online and towards diversity hiring will insulate us somewhat from the business cycle. Many job boards, and the best ones, will experience some protection if the economy slows down.
6. Bill Warren, JobCentral
Our economy continues to sputter. The market is impacted by problems in the mortgage industry, a nationwide housing slump, rising oil prices and continued fears of national, and even global, inflation. I believe this will result in significant corporate belt-tightening in the coming months. In spite of our economic woes, we are experiencing a strong labor market with the unemployment rate remaining around the 4.6% level. The outlook for job boards? As recruiters evaluate their programs in light of shrinking budgets, I believe the short-term winners will be national sites like Careerbuilder and DICE both of which have shown significant growth over the last year. In the long term, I believe the economic conditions will result in a shift to more measured-results types of job boards, or aggregators, like Indeed and SimplyHired.
Should be interesting.













September 12th, 2007 at 8:47 am
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September 12th, 2007 at 9:16 am
I’m just not sure how clear the consensus is on the economic troubles yet, it’s definitely a unique situation that we haven’t really seen before. The 2001 downturn came from an artificial high of overhyped businesses being valued at insane levels, now that seems to have happened with housing, but it certainly hasn’t been quite that crazy. It’s possible that the internet might be a safe haven (along with doing business internationally) through a future downturn, since online businesses have matured and seem to be on more solid footing now. After 2001, a lot of the losses were held by businesses, but this times it seems like individuals took the hit. Anyways, what I’m saying is that its way too complex to make predictions at this point. This “Goldilocks” economy has been weird, and I think that the “recession” after it will be a new experience for all. In fact, some say we’re already in recession domestically, but its positive growth because of the robustness of overseas business.
If there is a downturn that significantly affects employment, I could just as easily see two scenarios. Companies may just use the big three job boards and play very conservatively, or they may realize that they can get better results with the smaller guys and search for value. Or maybe it will get so bad that jobs won’t have to be posted and it will be like posting an NYC apartment on Craigslist with 30 people showing up at 8 AM the morning its posted.