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	<title>Comments on: trovix readies ppc ad solution for 2008</title>
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	<description>Insight and opinion from the world of employment.</description>
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		<title>By: Rob</title>
		<link>http://www.cheezhead.com/2007/11/15/trovix-ppc/comment-page-1/#comment-62940</link>
		<dc:creator>Rob</dc:creator>
		<pubDate>Thu, 15 Nov 2007 21:49:15 +0000</pubDate>
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		<description>The world does NOT need another pay-per-click job board that can only figure out how to sell its services to other job boards and fail miserably when it tries to get direct corporate clients to purchase a PPC advertising model.  

A job board (which attracts Active candidates only, right )utilizing PPC as a way to drive traffic to jobs on corporate career sites is the same as an Ivy League University paying to get applicants from C and D students.  Doesn&#039;t make Sense!!!</description>
		<content:encoded><![CDATA[<p>The world does NOT need another pay-per-click job board that can only figure out how to sell its services to other job boards and fail miserably when it tries to get direct corporate clients to purchase a PPC advertising model.  </p>
<p>A job board (which attracts Active candidates only, right )utilizing PPC as a way to drive traffic to jobs on corporate career sites is the same as an Ivy League University paying to get applicants from C and D students.  Doesn&#8217;t make Sense!!!</p>
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