Techcrunch on Google’s new “Wikipedia killer” Knol.
Anyone Remember Google Base?
As a content management system, Knol is a kissing cousin to Google Base, a classified ad platform that Google launched in late 2005. Google Base has gone exactly nowhere - if anything it’s a spam farm and nothing more. But at the time of its launch the New York Times and others heralded it as a major disruptive force to the classified ads world. Knol may be Google Base with a little more strategic thought applied.
Click here for the entire post. SEO Blackhat has a fun take as well.
Hard to disagree. It’s a clear trend. Gmail didn’t kill Hotmail. Orkut didn’t kill MySpace. Even in video, the search giant quickly acquiesced to YouTube.
Might be time to go back and reread Positioning. Me included.
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Other Posts
- August 19, 2007 -- ft.com on blogs as job boards
- March 5, 2006 -- yahoo! puts the smackdown on trademark hijacking in pay-per-click advertising
- May 16, 2007 -- podcast with indeed.com’s paul forster
- July 31, 2008 -- monster still really dumb, buys trovix
- October 2, 2007 -- radiohead is brilliant
- August 28, 2006 -- broadcasting jobs becoming easier, cheaper; targeting right candidates more difficult, pricey
- September 26, 2006 -- jobster hands out free google love, spam at 11:00
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Joel Cheesman - who has written 1303 posts on Cheezhead.
One of the most widely-read bloggers on emerging recruitment issues in the world. Accomplishments include being named Recruiting.com’s Best Technology Recruitment Blog and Best Recruiting Blog. Joel's been featured in Fast Company magazine, BusinessWeek Magazine, Resumes for Dummies, U.S. News & World Report, The Wall Street Journal and more. Plug into Joel via Twitter, MySpace, Facebook, iTunes, YouTube or Flickr.
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December 17th, 2007 at 11:46 am
I don’t believe this succeeding as well, especially with Wikipedia as the brand of choice.