Comments on: r.i.p. google base? http://www.cheezhead.com/2008/04/23/goodbye-google-base/ insight and opinion from the mind of joel cheesman Sat, 05 Jul 2008 10:51:27 +0000 http://wordpress.org/?v=2.2.2 By: Pyrmont http://www.cheezhead.com/2008/04/23/goodbye-google-base/#comment-101648 Pyrmont Tue, 06 May 2008 00:59:30 +0000 http://www.cheezhead.com/2008/04/23/goodbye-google-base/#comment-101648 its demise is a real pity. the online job market needs to kept honest, esp here in OZ its demise is a real pity. the online job market needs to kept honest, esp here in OZ

]]> By: Julian Stopps http://www.cheezhead.com/2008/04/23/goodbye-google-base/#comment-99679 Julian Stopps Thu, 24 Apr 2008 11:12:23 +0000 http://www.cheezhead.com/2008/04/23/goodbye-google-base/#comment-99679 Spot on Joel, Google Base has made almost no impact on the job posting scene. This is probably an indication of just how important recruitment based advertising is to Google. If they had allowed base to challenge the job boards the amount of money job boards spend on search advertising might have been impacted. For Google a competitive job board market is a money making market. If Base had of become the resource many (including I) hoped it would be, the long-term impact on Google’s income from job boards could have been at risk. Google likes to innovate but not at the expense of revenue, which is probably why Base has stayed Basic. Spot on Joel, Google Base has made almost no impact on the job posting scene.

This is probably an indication of just how important recruitment based advertising is to Google. If they had allowed base to challenge the job boards the amount of money job boards spend on search advertising might have been impacted. For Google a competitive job board market is a money making market.

If Base had of become the resource many (including I) hoped it would be, the long-term impact on Google’s income from job boards could have been at risk.

Google likes to innovate but not at the expense of revenue, which is probably why Base has stayed Basic.

]]> By: eric shannon http://www.cheezhead.com/2008/04/23/goodbye-google-base/#comment-99504 eric shannon Wed, 23 Apr 2008 17:34:18 +0000 http://www.cheezhead.com/2008/04/23/goodbye-google-base/#comment-99504 amen! amen!

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