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Social Networking and Your Talent Strategy

Sun, Jun 8, 2008

Articles

Join me this Thursday, June 12th, at 1pm ET for a Kennedy Information sponsored webinar. Event information follows and registration is HERE. You can also reference one of my previous articles Building a Recruitment Strategy in A Social World.

The Event:

Make Your Talent Strategy Come Alive with the Power of Today’s Social Networks

with Susan Burns, Founder, Talent Synchronicity

Social Media, Social Networking, Web 2.0, LinkedIn, Facebook, Twitter – How are these “social media” sites changing the landscape of recruiting? Gone are the days of placing an ad in the paper or on a job board, receiving resumes and beginning the interview and selection process. In today’s world of recruiting, it’s all about networking and connecting with passive candidates.

On Thursday, June 12, 2008, Susan Burns, Founder of Talent Synchronicity, will lead a one-hour Professional Development Seminar — Make Your Talent Strategy Come Alive with the Power of Today’s Social Networks — that will take you behind the curtain of these popular new networks and show you how to put them to work for your organization’s talent strategy.

The edge of the social media wave is just beginning to be felt and with it comes the potential for sweeping change. Navigating through this vast, ever-shifting landscape is no longer an option but a must to ensuring competitive brand positioning and attracting the best talent now and in the future. The art and science of social networking is the common thread to broadening your reach, engaging talent and differentiating your brand – all while executing a cost-effective strategy.

Key takeaways from this Professional Development Seminar include:

* Understanding how social media and networking changes the game of attracting talent
* How to tie your social media goals into the “bigger picture” HR and business goals
* What to consider before pursuing a social media strategy
* How to allocate your resources and manpower to support your social media strategy
* Understanding how to build a community, the expectations and value creation
* Designing an integrated talent strategy that leverages the best of social media AND differentiates your brand

Can’t make this date? Register now and receive access to the full recorded event immediately following its conclusion. Listen at your leisure from anywhere with web access!

Ideal Training Opportunity Set up the interactive seminar in a conference room and pay just one fee for as many attendees as you wish. A great way to amortize your training dollar – and teach your entire team valuable new recruiting tricks!

Popularity: 4% [?]







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This post was written by:

Susan Burns - who has written 22 posts on Cheezhead Recruiting News and Opinion.

As president and founder of Talent Synchronicity, Susan develops talent strategy solutions through an integrated alignment with core business functions and processes. Susan weaves together technology, social media, branding, P & L experience, and alignment with business directives to create intrinsic value in strategic recruitment and talent initiatives. Susan also serves as executive director for The Future of Talent - a community of senior talent leaders influencing the future of talent strategies to guide their organizations to achieve sustainable and competitive practices. Previously, Susan was Worldwide Talent Acquisition Leader with Waggener Edstrom Worldwide, the second largest privately held PR firm. Susan was responsible for leading and developing a global talent attraction and acquisition function, a workforce planning model, and Agency Executive Board guidance. Prior to Waggener Edstrom, Susan was Operating Vice President of Employment Initiatives and College Relations for Federated Department Stores (Macy's Inc), the parent company of Macy's and Bloomingdales. Susan led the transformation of Federated's recruitment process, employment brand and recruiting technology through a number of key initiatives. Additionally, through her leadership of Federated’s college relations program the company was recognized by Business Week as one of the Top 50 employers for new college graduates. Consulting Services Include: • Integrated Recruitment and Talent Management Strategy Design and Development • Employment Brand Differentiation • Social Media Strategy • Workforce/Talent Planning • Recruitment Leader Development • University Recruitment and Relations Strategy • Recruitment Team Structure and Processes

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