Comments on: best buy’s facebook strategy and more

By: Joshua Kahn

Joshua Kahn — Wed, 03 Sep 2008 13:37:08 +0000

Thanks for writing this article Vanessa. I feel a bit sheepish in that I didn’t think you’d feature so much of me. To be clear, the initiatives we’ve worked on at Best Buy are not just coming from me. For one Tim Kutzer has pushed the envelope in being willing to try a more open approach. If anyone should have been featured as the face of Best Buy’s approach it would be him. Tim’s willingness to look at new ways of doing things has been the biggest influence on what the public sees as far as Best Buy’s opportunity content ‘out there’. Can’t wait to see the response to one of Tim’s latest projects, the new career site, gets when its launched. Stay tuned.

Cheers,

Josh

By: Bryan Baldwin

Bryan Baldwin — Thu, 28 Aug 2008 02:27:47 +0000

There are more details about ROWE in Ressler and Thompson’s book “Why work sucks and how to fix it”

By: Ted Williams

Ted Williams — Mon, 25 Aug 2008 21:27:15 +0000

I agree with what Joshua Kahn is doing. In fact, I think it is brilliant.

Young people want more than just the facts about a business. Forget the 401k matching program, dental insurance coverage, 50% off gym membership. Young people want something different: proof of culture.

What does the workspace look like? Do the people there have a sense of humor? Where was the company Christmas party? What was the last office prank? This is hard, but the HR decision makers are older and don’t understand these concepts as well as Joshua. That is way the Best Buys and the Googles of the world will continue to attract the best “young ideas people.”

What do you think is more engaging for a young person: a one page job description with benefits, or a 3 minute video about the office culture?

Young people want what Joshua is providing, a backstage pass. It may be as cool as a backstage pass to a Timberlake Concert, but for the young people they are trying to reach, it just might be.