http://www.cheezhead.com/2009/03/24/ved-insurance-manufacturing-least-appealing-to-gen-y/ Insight and opinion from the world of employment. Fri, 13 Nov 2009 04:01:22 -0700 http://wordpress.org/?v=2.8.6 hourly 1 http://www.cheezhead.com/2009/03/24/ved-insurance-manufacturing-least-appealing-to-gen-y/comment-page-1/#comment-117134 Ted Wed, 25 Mar 2009 19:33:23 +0000 http://www.cheezhead.com/?p=4389#comment-117134 This is just a marketing problem. Manufacturing companies and others just need to market themselves better. Sounds simple, but will be hard. You can't just create a facebook page and think smart students will flock towards your brand. This is just a marketing problem. Manufacturing companies and others just need to market themselves better. Sounds simple, but will be hard. You can’t just create a facebook page and think smart students will flock towards your brand.

]]> http://www.cheezhead.com/2009/03/24/ved-insurance-manufacturing-least-appealing-to-gen-y/comment-page-1/#comment-117119 Arthur Tue, 24 Mar 2009 23:31:35 +0000 http://www.cheezhead.com/?p=4389#comment-117119 I agree Vanessa. The fame, glory and fortune seem to be embedded into the more popular industries. One simple solution can be to glamorize the lower industries and promote them across universities. Gen Y gets their perceptions from the media and advertising is one way to change their known perception. I agree Vanessa. The fame, glory and fortune seem to be embedded into the more popular industries. One simple solution can be to glamorize the lower industries and promote them across universities. Gen Y gets their perceptions from the media and advertising is one way to change their known perception.

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