Cheezhead Recruiting News and Opinion

the slice (8-11-09)

focus on your brand, not your school’s

By Chris Perry - There is no doubt that colleges and universities, both private and public, have their own unique reputations. Each institution’s reputation, or brand, is based on a combination of different factors, including its history, size, location, academic prestige, arts, athletics, resources and alumni. There will always be some schools that are better known or that have stronger reputations than others; however, no matter where you go to college or graduate school, your school’s brand doesn’t make or break your personal brand or the value that you would bring to an organization.

facebook search will matter

By Joel Cheesman - If you believe Wired magazine, Facebook is Google’s worst nightmare. From a July article entitled “Great Wall of Facebook: The Social Network’s Plan to Dominate the Internet — and Keep Google Out“: "Facebook CEO Mark Zuckerberg envisions a more personalized, humanized Web, where our network of friends, colleagues, peers, and family is our primary source of information, just as it is offline. In Zuckerberg’s vision, users will query this “social graph” to find a doctor, the best camera, or someone to hire—rather than tapping the cold mathematics of a Google search ..." The power of Facebook as a search engine is undeniable and is likely at the heart of how the company will find its way to the pot o’ gold at the end of the rainbow. But until recently, we weren’t really sure what this new search might look like.

analyze your way to better recruiting

By Jen Carpenter - When most companies release new products, they claim that their new invention will change the recruiting game. Newton Software made none of those claims when it released the company's first analytics software earlier this week. What Newton did say is that it hopes the analytics software will provide companies with information that can ultimately improve their hiring efforts. The software will in turn help job seekers have a better experience during the hiring process by letting companies see what they do well and what needs improving.

simply hired secures $4.6 million

By Jen Carpenter - Simply Hired announced today that it has secured $4.6 million of new investment funding from IDG Ventures and Foundation Capital. This brings the total amount of funding the company has raised to $22.3 million. Simply Hired says it will use the new round of funding to support future domestic growth, increase headcount this year and accelerate international expansion, allowing the company to extend its global reach into new markets.

another employment marketplace?

By Jen Carpenter - Is Recruiterreqs.com just another controversial employment marketplace like BountyJobs or Dayak? Not if you ask Founder and CEO Paul Paris, who maintains that his site is different and more beneficial to both employers and recruiters. Sites like BountyJobs and Dayak ask employers to post a job, with the placement fee up for grabs. They allow the employer to determine the fee and offer no contracts to protect recruiters. What makes Recruiterreqs.com different is that it is a membership-based job board that allows recruiters to pay the same fee every month, regardless of the number of placements they make.

5 tips for conquering bing

By Joel Cheesman - Microsoft is storming the gates at Google. The recent search partnership deal with Yahoo will put Bing’s marketshare somewhere around 28 percent and they’re likely to spend more and more to further dent Mountain View’s stranglehold (Twitter acquisition, anyone?). The push has led to an increase in questions regarding best practices for optimizing for Bing. You can argue for or against whether or not two main search players instead of three is a good thing, but the heightened interest is what it is. And although it’s early in the game, here are five tips on getting the most out of your Bing traffic numbers.