Archive for the 'msn' Category

monster playing catch-up w/careerbuilder in msnbc deal

April 10th, 2008

Remember 2003 when Monster (MNST) failed to resign their multi-million dollar deals with MSN and AOL, and thus lost the real estate to rival CareerBuilder? If not, here’s a blast from the past.
The steal was arguably the beginning of the end for Monster’s reign and a clear sign of its growing arrogance. Former CEO […]

experience.com jumps into bed with microsoft

March 13th, 2008

Experience has announced a partnership with Microsoft that directly connects job seekers with thousands of IT jobs. The project is known as the Microsoft Students to Business (S2B) community. The deal enables Microsoft’s community of 10,000 partner companies to post jobs or internships on the Experience network to find Microsoft certified personnel to match technology […]

microsoft’s viewmyworld.com pushes company’s cool

February 26th, 2008

Microsoft lost its cool factor a long time ago. However, certain brands like Xbox have broken out of the primary brand’s restraints. So why not create a unique employment branding experience around that coolness? Hats off to the software giant for creating ViewmyWorld.com.
The site is dedicated to driving top talent to the company’s cutting edge […]

microsoft, yahoo! not giving up on online classifieds

October 3rd, 2007

Though Google may be giving up on Base, its competitors are showing new signs of upping their exposure of online classifieds, jobs online.
A revamped MSN Live search has a drop-down menu highlighting Classifieds after doing a search. This takes users to Expo.

Likewise, Yahoo! looks to have officially added Jobs as a drop-down to their main […]

careerbuilder, disney leverage ppc for new promotion

January 27th, 2007

CareerBuilder has teamed up with Disney to promote a new contest. Submit a video for a chance to be an “Honorary Disney Cast Member for a day on a Disneyland® dream vacation for four.”
OK, so that’s not all that exciting. What is interesting, however, is that CareerBuilder is leveraging pay-per-click advertising on all three major […]

free wifi in portland thanks to microsoft

November 15th, 2006

According to MuniWireless, the city of Portland, Ore. is getting free WiFi, thanks to Microsoft. Google is following a similar strategy, already giving free WiFi to the city of Mountain View, Calif.
This is clearly a trend that will continue, as free WiFi means a loyal userbase and more eyeballs for ads.
So why aren’t newspapers following […]

tale of two product launches

October 16th, 2006

Google. Microsoft.
The best of times. The worst of times.
Both companies recently rolled out upgrades to current services that went largely unnoticed. However, they give great insight into the direction of both organizations, and how they couldn’t be headed in more opposite directions.
Windows Live Instant Messenger
If you’re an avid user of Windows IM, you’re probably aware […]

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