Archive for the 'seo' Category

hotjobs fighting job search spam & giving seo tips

May 8th, 2008

Yahoo! HotJobs has dumped its date-order results when seeking employment in favor of a Web search-like algorithm. We covered it a few months ago. In addition to it being a regular news item, we thought it made sense to call up Yahoo!’s Kevin Krim and find out more.
Most notably, we wanted to find out how […]

seo4jobs

April 7th, 2008

The SEOs are coming!
Like Jobs2Web and Optijob before it, SEO 4 Jobs selected the ERE conference to showcase its wares for helping employers take advantage of search engine optimization tactics. The service is the brainchild of Johnathon Duarte, head guy at GOjobs.com.
I caught up with Duarte at the show to learn more:

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sem, social networking highlighted in new studies

February 27th, 2008

Classified Intelligence has recently published “Recruitment Advertising: Moving in New Directions.” The report was based on a fall 2007 survey of 177 recruiters conducted in conjunction with ERE Media Inc., an online recruitment community.
In a nutshell, the survey says recruiters are gravitating toward networking sites (both social and business) and employee referral programs. Print is […]

5 ways youtube can get you to google’s promised land

January 14th, 2008

You’ve probably seen certain sites show-up a lot in Google’s results: Wikipedia, media sites, LinkedIn, etc.
Why is this? Well, sites like these have considerable trust with Google thanks in large part to a crazy amount of backlinks. As a result, pretty much any content that’s created on these sites can rank pretty well with […]

google’s ‘web history’ is a ticking time bomb for seo

January 11th, 2008

If you have an account on Google, you’ve probably noticed a link entitled “Web History.” Maybe you’re already using it. Signing-up provides the following benefits, per Google:
View and manage your web activity.
You know that great web site you saw online and now can’t find? From now on, you can. With Web History, you can view […]

the growing importance of rss in search rankings

January 10th, 2008

Google purchased Feedburner, an RSS management company, in May 2007. At the time, it seemed a bit odd, but the launch of Google Reader in 2005 helped support Google’s affection for blogs and their potential impact on the future of search.
More proof of the appreciation? The “more” drop-down on Google’s homepage has the options […]

avoiding a google smackdown in 1/20 of a second

January 8th, 2008

We know a couple of things. One, visitors on your site decide whether or not it’s worth it in 1/20 of second. Two, we know Google is tracking the clicks that occur from their search engine to your site (and back again).
How does this impact your search rankings?
If someone is going to your site […]

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